by Norman K. Clark
How can law firms continue to compete successfully in increasingly price-sensitive markets for legal services, while still assuring sustainable levels of profitability for themselves?
from the publisher's description:
Based on his more than a quarter century of experience, research, and observation as a management consultant to law firms worldwide, the author outlines strategies, tactics, and practical actions that any lawyer or law firm -- regardless of their size, location, or practice specialties --- can implement to create pricing structures that are "wins" for the them and for the client. Each chapter challenges lawyers to look deeply and sometimes critically at the operating assumptions, procedures, and paradigms that have traditionally shaped their fee structures and to make better informed decisions about more successful pricing models for the future.
Written and published in cooperation with the Practice Management Committee of the International Federation of Intellectual Property Attorneys
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